Events account assignment


The bar stock was already purchased. The beer from the previous stock was ONLY 33p but sold at £1.50 at the show and the wine that was brought cost £15.99 which is equivalent of 3 bottles when it usually cost £6.99 just for ONE bottle. This was definetely a smart way to profit.

First Show 21/05/13

10 full price tickets sold at £6= £60
17 adv tickets sold at £5= £85
33 beers sold at £.150= £49.50
13 Guestlist= Free

=£194.50

Minus £100 for band fees

=£94.50

Minus £7 for Ice & fruits

=£87.50 (PROFIT)

Second show 22/05/13

This was a free show so no expenses. However the beer and wine was sold at £1 because it was mainly students.

14 beers sold at £1= £14 (PROFIT)

Third show 23/05/13

36 full price tickets at £6= £216
7 adv price tickets at £5=£35
36 beer/wine at £1.50=£54
9 juices at £1=£9
8 guestlist=Free
2 students= Free

=£314

Minus £160 for band fees

=£154

Minus £64.49 for extra bar stock

=£89.51(PROFIT)

On the first night which was Tuesday the 21st of may we found that the cheaper advanced ticket worked really well as well as selling tickets at the door. It was found to be a great idea as we got an understanding of who would be attending the event which would have helped to know how many drinks to buy etc so we knew how we'd profit. On the second show which was the 21st of may it was free and there were no tickets sold it definitely would have been a great idea to maybe of sold advanced tickets so we would have known how much beverages to buy however we did sell 14 beers to students which was better than nothing. On the first night we sold many advanced tickets but on the last show which was the 23rd of May we didn't sell as much we think it is mainly due to the audience the gig attracted or it wasn't promoted enough. The fact that we had a bar at the gig really helped us to profit even though the college never had a license to sell alcohol we used tokens which had to be brought at the box office . It was a great idea as we could keep a count of how many drinks were sold. The bar was very busy before the show and during the interval.
You could tell by the amount of tickets sold that it was mainly people outside/older that came to support these bands. The kind of music of music played for the three days were mainly experimental rock and alternative rock etc and this usually isn’t the type of music Westminster Kingsway college students would listen to at it isn’t your commercial charty type of music. Many students did not attend this gig.
The ticket prices were quite fair I’d say compared to most gigs you'd go to especially for these bands as they are quite established bands for their genre of music. Especially being in London tickets for showcases can be quite expensive and to buy drinks as well which we sold very cheap.
Next time in order to do better for planning events like this would probably be promotion. We should get the bands next time to promote it more on their twitters, facebook etc. I think maybe leaflets would have helped these events even more or even giving those out in places such as Camden which mainly you can find these types of people who enjoy this music go. Posters should also be involved and next time the gap between the advanced tickets and on the door should be quite bigger example advanced being £5 then on the door being £12 so this would definitely get people to purchase the £5 tickets earlier.